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M. H. "Mac" McIntosh
Principal
Mac McIntosh, Inc.
"The
Truth About Cats and Dogs: How To Get Marketing and Sales
Working Together For Results"
Are you tired of feeling that your company’s salespeople,
reps, dealers, or distributors are wasting the sales leads
that you and your marketing team worked so hard to generate?
And are you frustrated with hearing salespeople complain about
your company’s marketing efforts and the poor quality or
quantity of your hard won sales leads?
If so, you don’t want to miss this session. By attending,
you’ll discover proven strategies and tactics for getting your
marketing “cats” and the “big dogs” in sales working together.
I guarantee that you will learn -
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The three primary ways that
marketing people can win over the salespeople
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How to get sales to follow up
and report back on marketing lead results
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How to get
the sales team to help you convince
management to provide more money and resources for marketing
and
lead generation.
...and more.
REGISTER TODAY
Special Mac McIntosh Bonus
Offer: Receive a FREE Copy of the 39-Page MarketingSherpa
Special Report, How to
Sell Good Marketing to Your CEO - a $25.00 Value
Everyone attending Mac's session, will receive
a copy of How to Sell Good Marketing to Your CEO.
Published by MarketingSherpa and authored by top B-to-B
marketing consultant Kristin Zhivago, this informative report
will help you win internal budget battles, and get
easier CEO approval for your marketing programs and
promotions. Includes profiles of the eight CEO "types" and
tips on how to pitch them.
Praised by The Economist, Harvard Business School's Working
Knowledge Site, and Entrepreneur.com, MarketingSherpa is a
research firm publishing practical information for
professional marketers.
More about Mac McIntosh
One of the country's most popular
and in-demand speakers and consultants, Mac's insightful,
easily implementable, results-oriented content and superb
presentation skills have earned high marks from numerous
organizations...including The Business Marketing
Association, The Direct Marketing Association,
Electronic Industries Association, The Institute for
the Study of Business Markets as well as from such
corporate clients as Intel, Microsoft, Oracle, Eastman Kodak
and many others.
More importantly, over the years
Mac's presentations, recommendations and advice have helped
businesses generate millions of dollars in sales and profits.
REGISTER TODAY
The WWN Guarantee -
All What's Working Now programs
are fully covered by our No-Questions-Asked Money-Back
Guarantee. No fine print, just results. Attend the entire
conference, get many times the value, or it's free. Simply
notify us within seven days of the event for a prompt refund.
High Praise For Mac McIntosh:
Speaker,
Trainer, Sales Lead Expert
"Mac, you are an astonishing
speaker. After two days and 13 other sessions, our Summit
attendees were drooping. You cheerfully trooped out, shared
seriously practical advice that struck the true heart of
business marketer's biggest problems, and won everyone's vote
for Best Speaker. (Isn't that supposed to be impossible in the
last-speaking-slot?)"
Anne Holland
Publisher
MarketingSherpa.com
"You were absolutely outstanding! Really! You were a
tremendous hit with our audience and we were very fortunate to
have you as our closing keynote speaker."
Bob Cargill
Past President and NEDMA '06 Conference Co-Chair
New England Direct Marketing Association
"By following Mac's direction and
handout notes, my revenue is already well on its way to
surpassing last year."
Gus Gikas
President
Computing Solutions Canada
"Excellent. I would unquestionably recommend this session."
Chris Nelson
PR Specialist
Longren & Parks"
Great real-life examples."
Liz Dunham
Manager of Marketing Services
Distribution Sciences, Inc.
"Very good session. I learned a
great deal."
Charles Vicari
Marketing Manager
Absolute Process Instruments
"Great real-life examples."
Liz Dunham
Manager of Marketing Services
Distribution Sciences, Inc.
"A needed slap in the face to
increase sales."
Norm Lester
Vice President Sales
Hi-Tech Rubber, Inc.
"Mac offered a step by step program with real ideas that
can be used daily."
Mary Ann Valente
Sales Manager
Pasta Valente
"Excellent. Good ideas, well
presented. Mac is both knowledgeable and enthusiastic."
John Trumbore
Senior VP
Harris, Baio & McCullough
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